A trademark renewal application in India is your business’ identifier, it protects ownership of your name, logo, tagline, or whatever mark you may use to identify to the consuming public your business’ product or service. Here are just a few reasons why you need to protect your brand:

Notice

Trademark registration of your mark gives everyone constructive notice of your ownership. In my view, this is one of, if not the most compelling reason for registering your mark. With notice, a alternative party doing a search on an identical or similar mark as yours will identify that you already own the mark, and is therefore put on notice that its use of the identical or similar mark to yours may result in trademark infringement. 3rd party is positioned notice to choose a new and different mark. With such notice, registering your mark prevents a potential conflict in the future.

Social Media

Social media is the best way to resource for some businesses. Customers search for brand names on every tinnitus is created social media sites including Facebook, Twitter, and Pinterest. Each social websites venue has policies there to protect against improper activities including improper marketing. Unfortunately, the practice of a person(s) or entity improperly using another company’s name or brand on social bookmarking for financial gain, for example, is not uncommon. Such improper practices can result in the venue suspending the wrongdoer’s social media account. Have a look at venue’s policies for information and facts. However, I have found that when you’re complain for you to some social media site of this wrongdoing and claim that another is using your brand without permission, the social sites administrator responds with a request of proof of ownership within the subject brand. A trademark registration gives compelling evidence brand wardrobe.

Brand Loyalty

Registering your mark shows a deal with your brand and shows clients that responsibility. The goodwill that can be developed through such commitment is invaluable to a profitable business.

Cybersquatting

Cybersquatters register domain names that is the same or much other parties’ trademarks or known brands with the sole purpose of promoting them (to the rightful owner) of a high level. The Anti-Cybersquatting Consumer Protection Act allows a trademark owner court action and collect damages from individuals who register an internet site name that is identical or similar to ones trademark.

Trademark Renewals

Trademark registration can last as long as you continue making use of the mark in commerce. There are some firms that have registered trademarks which can be over hundred years old.

Trademark registration may not necessarily for every business. However, there a lot of compelling reasons for protecting your brand as you protect any other business skill. A trademark is your business’ brand, its identifier. Protect it with trademark registration.

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